Southern Avenue’s new album, Family, makes it clear that the band creates musical storytelling magic. The band is unlike any other on the scene today, featuring lead vocalist/songwriter Tierinii Jackson, her husband, guitarist/songwriter Ori Naftaly, and her sisters, drummer/vocalist/songwriter Tikyra “T.K.” Jackson and percussionist/violinist/vocalist Ava Jackson. “Through our music,” says Naftaly, “we expand our family to include our fans and whomever is moved by our songs.”
The inspiring harmonies of the church-raised Jackson sisters are fueled by guitarist Naftaly, whose passion for blues and soul music led him to Memphis from his birthplace in Israel. Together, Southern Avenue blends the city’s musical traditions with their own thoroughly modern worldview. Their authentic and unfiltered original songs are a bold step in defining the future of Memphis music. They are among the most musically riveting and visually exciting live bands, and are among the few “must see” acts on the scene today. Jambase.com states, “Southern Avenue is jaw-dropping. They are not to be missed.”
As frontwoman and songwriter Tierinii Jackson explains, the music is an unbreakable bond between the musicians themselves as well as with their growing legion of fans. “Our music is our expression of life. Our songs reflect our thoughts and feelings, baring our souls. Because we write and create this music together, it bonds us as a family in a way that transcends bloodlines. When our listeners connect with our music, they become a part of our healing journey, making them family too. The bonds we share with our listeners give us a reason to keep going, to share our unapologetic truths. Our fans provide us with the safe space to be vulnerable, and for that, we are forever grateful.”